Metallic Printing

Litho printing using Metallic PMS inks

+ Wide range of colours and finishes

+ Produces a fantastic metallic especially on coated materials

+ Able to print fine detail and tints

 A PMS colour requires additional plates, the ink and also a washup

 This “static” cost is divisible over the printed quantity which if just a low number can increase the unit cost significantly

– Not as reflective metallic finish as using actual foil

Note – Metallic PMS colours are approx 80% opaque delivering good results on coloured stock

Traditional Foil Blocking

+ Wide range of colours and finishes

+ Produces a fantastic metallic on all materials

+ 100% opaque

+ The process creates a slight depression in the material which adds to the effect

– This process can be costly. The die cost is determined by its size and complexity and the process of foil blocking is expensive

– This “static” cost is divisible over the printed quantity which if just a low number can increase the unit cost significantly

 Only possible to foil solids not tints

 Not always possible for the die to hold fine detail

Note – Whilst much of the set up cost for foil blocking is the cost of the die this can be used again in the future

Digitally Printed Metallic

The Xerox Iridesse Press can print full colour plus both Gold and Silver in a single pass

Very economical compared to Litho Metallic PMS on shorter run lengths

+ Produces a fantastic metallic especially on coated materials

Able to print fine detail and tints

 Sheet size limited to 330 x 1200mm (still very impressive for digital)

 Not as reflective metallic finish as using actual foil

Note – Possible to underlay CMYK with a percentage of Metallic to create a range of Metallic Shades

Digital Foiling

+ Minimal make ready costs

+ Produces a fantastic metallic on all materials

+ Can hold finer detail than traditional foil blocking (down to 9pt type)

+ Generally applied on top of a lamination however dependant on artwork possible to digitally foil directly onto material (beneficial if an uncoated finish is required)

– Not as many colour options as traditional foiling

 The process doesn’t leave an indentation on the material (in some cases a good thing)

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